This platform recently started using hash signs, and therefore this makes us wonder do Facebook Hashtags work? The trend started with Twitter and later was used on all the platforms, including Instagram and Pinterest. We do not know the reasons why there was a delay in getting hashtags on Facebook. This can be one of the reasons why we are uncertain about its use. But as you know, Facebook stands to be one of the social platforms with the maximum number of users. So if you want to reach a larger audience with people of all age groups, you need to use hashtags on Facebook.
Hashtags on Facebook work like on any other social media platform. So if you still have the question ‘do Facebook hashtags work?’ here are some excellent reasons why you need to use them:
Why Use Hashtags on Facebook?
If you are still skeptical about using Facebook hashtags, here are some reasons to understand the benefits of using hashtags on your FB posts:
Helps You In Building Your Brand
If you are launching a product and have a Facebook page for your business, you can add hashtags while you share a post. Use a unique hashtag whenever you want to launch a new product or service. If you use an innovative hashtag, it will hold people’s attention. If you have a small business, you can also recommend your page to others.
Expand Your Audience Reach
As you know, hashtags are clickable and searchable. So this is one of the ways to appear on the search page. If you want to reach out to your target audience, hashtags will help people find your product or service. This can also be one of the best ways to engage with your audience. For instance, if you are organizing giveaways, then you can ask them to share a hashtag in the comments and tag other friends. Isn’t this one of the easiest ways to get more people to your page?
Promote Your Brand And Event
If organizing an event or wanting to promote a product, use a unique hashtag to stand out. You can also use the same ones that you use on other platforms on Facebook, as they are more searchable now.
How Do Hashtags Work On Facebook?
You can add hashtags on Facebook personal posts, page posts, event posts, or even in the comments. When a user taps on the hashtag, they are redirected to the feed. All FB hashtags have their own URL. You must create a unique hashtag for your brand so that a user remembers it. Whenever they search your hashtag on FB, they will see all your posts that have your unique hashtag.
Frequently Asked Questions
Q1. Do Facebook hashtags work?
Ans. Yes, hashtags on FB make your content searchable. Also, using hashtags is one of the best ways to make your posts interactive.
Q2. How do Hashtags work On Facebook?
Ans. You need to enter the term along with the hashtag symbol ‘#.’ The posts related to the term will come up. For instance, if you type “#soccer” all the posts related to soccer will come up.
Q3. Can I use hashtags on Facebook?
Ans. Yes, you can use hashtags on Facebook.
Q4. Is it bad to use hashtags on Facebook?
Ans. No, it’s not bad to use hashtags on Facebook. But you should refrain from using the hashtags that are banned on FB.
Q5. How many hashtags should I use on Facebook?
Ans. You can use 3 to 5 hashtags in a post on Facebook.
Q6. Which are the top hashtags on Facebook?
Ans. These are some of the top hashtags on FB:
#Facebookpage
#Facebook
#facebooklive
#like
#memes
#facebookmarketing
Conclusion
We know how important it is to use Facebook hashtags, but you need to keep these tips in mind while you use hashtags on your FB posts:
- Do not overuse hashtags on your posts
- A hashtag must be one word with a space or special character except for the hashtag symbol!
- The capitalization of words does not matter in a hashtag.
- You need to research well before you use a hashtag in your post.
Also, learn how you can use Facebook to promote your business.