Do you know what is Facebook business manager? You can now get rid of the hustle-bustle of handling multiple business pages on Facebook and Instagram. If you know how to use Facebook Business Manager, you will learn how beneficial this tool is! If you haven’t heard about FB manager, we will tell you everything about it.
Facebook Business Manager is a tool created by Facebook that helps you organize and manage your business page. You can manage multiple business pages, ad accounts, build a custom audience you want to reach, and more. Here’s what is Facebook business manager and how to use it:
How To Create Facebook Business Manager login?
It is not at all overwhelming to use this tool. Its interface is simple to use and highly user-friendly. Let’s first understand how to create a FB business manager account. Also, Facebook Business Suite is now known as Meta Business Suite.
Before you set up a business manager account, you need to choose the right person capable of managing it. If it is a start-up, the business owner is the best person to work as the business manager. But if it is a larger company, then the Marketing head or the Social Media Manager can act as the main admin. They will be responsible for allocating roles to the other users to manage pages and accounts. Also, setting up the billing information is something for which the primary admin will be responsible.
Steps to Create Business Manager
1. Open your browser and navigate to the Business Manager Page.
2. Click on “Create Account.”
3. Enter the Business Account name, your name, and your business email id, and click on “Submit.”
4. You need to verify your business account to gain full access to the business manager.
5. Now you can connect your pages and accounts.
What Are The Features Of Facebook Manager?
You might get astonished when you see the interface of this tool. It has so many features that are going to make it easier for you to handle business accounts and pages. On the left side, you will see a Menu bar. Let’s understand each option on the Menu bar in detail:
- Home: The home tab gives you an overview of the entire account. Any updates, recent posts, and stories that you might have added to the Facebook or Instagram page will be visible here. That also includes the ads that you are running on Instagram and FB. You can also create a post, story, or ad, from here! Isn’t that great? A small tab of insights and new updates from the Meta business manager will be available on the home tab.
Notifications
All the notifications will be accumulated here. You don’t need to keep changing to different accounts on Facebook and Instagram individually. You can collectively view all the notifications for all your accounts and pages.
Inbox
Your inbox does not only include the messages from FB and Instagram. But comments too! Yes, whatever comments that you receive on any post can be viewed here. The messages that you receive from Messenger and the Direct Messages from Instagram will be seen here.
Posts & Stories
Posts and stories for all the pages and accounts that you post will be here. Yes, you can see a list of the stories and posts that you are currently working on and are in your drafts, including your scheduled posts.
Planner
Sometimes, you might tend to forget to post on a page or account. To avoid this, you can now schedule your posts and stories from the Meta business manager. There’s a calendar that will help you to plan and schedule the posts on the date and time you want them to go live.
Ads
We are sure you want to reach out to more than 2 billion people over this social media giant. Run ads on your budget and the duration that you want. Also, targeting the right audience plays a major role in running ads. The targeting tools that the FB business manager has to offer are very convenient and easy to use. All of this is going to save you valuable time. You can now create, manage and run ads all in one place.
Insights
Set realistic and achievable goals, track the progress, and learn tips to grow your business. Insights display the progress your pages and posts are making. It keeps a close track of the audience’s behavior.
All tools
This option gives you an overview of the entire tools that are available on the business manager.
Is Business Manager for Facebook free?
The Facebook business manager is a tool that’s developed by FB for their business users’ convenience. This tool is available for free.
What is the difference between Facebook ads Manager and Business Manager??
The ad manager allows you to create and manage ads on Facebook. The Facebook business manager helps business owners to manage their pages and advertising accounts on FB.
Now that you know what is Facebook Business Manager, you must use this tool as this allows you to handle multiple Facebook pages, ad accounts, product catalogs, and more in one place. Once you know how to use Facebook business manager, you will be thankful for this digital business manager tool! It is a free platform, so why use paid tools to schedule posts, run ads, and analyze reports all on one platform? If you have multiple Facebook pages to manage, you can use the Facebook page manager.