How Often Should You Post On Instagram?

If you want to grow as an influencer on Instagram  ‘How often should you post on Instagram’ is the question you have in your mind. How many pictures, videos, or reels should I post in a day, week, or month? Do you think the frequency of the posts matters to the engagement on your account? Your account reach rate and engagement rate depend on the number of times you post. But posting too often might get your account shadowbanned on Instagram so getting this right is crucial.

Here’s a detailed guide that will help you to understand how often should you post on Instagram:

How Often Do You Need To Post On Instagram In A Week?

The more you post in the week, the better your reach rate gets. The reach rate and the engagement rate will vary on each of your posts depending on the number of times it is shared. Another factor that affects this is the number of followers your Instagram account has:

Less than 1K followers: You need to post 14 times per week. This will help you increase your reach rate and get you more engagement on your posts.

If you have more than 1K followers up to 250K followers, then you should have 14 to 20 posts ready to be on your account. If you have followers between 1K to 10K, 10K to 20K, or 20K To 30K, you will get similar results.

More than 250K followers: Posting once a week works perfectly fine for you!

How Many Posts Can I Upload In A Day On Instagram?

If you have received your latest photo shoots pictures and go on uploading, you may receive an error. This is because Instagram does not allow you to post multiple times in a day. If you cannot post on Instagram, then it is probably your fourth post of the day!

Another reason that you aren’t able to post on Instagram could be that you might be breaking Instagram’s terms and guidelines.

Conclusion

Now that you know how often should you post on Instagram, do not get too caught up with the number. Do not randomly post something that is not relevant to your niche. This will affect your engagement rate. In case you forget to post all the pictures from your latest photoshoot, you can schedule them on your Instagram account. Since you can schedule your posts, do not try posting all the pictures in a day. If you keep posting, Instagram also might feel that you are a bot and you are trying to spam. The repercussions of those can be severe like Shadowban or worse IG can block your account too! 

So don’t take this too lightly!

Anasia D'Mello: