How To Create A LinkedIn Business Page?

Have you started a business and wondering how to create a LinkedIn business page? If so, you are landed at the right place.

Creating a Linkedin business page to expand your business is one of the most important steps in building your online reputation! It has various benefits other than newer job opportunities, such as making a network with other businesses with similar interests. You can also use it to showcase your business’s potential on the page and entice others to connect with you! Now, let’s get a gist of the process to know how to make a business page on LinkedIn.

All you need to do is to visit under the work icon of the private account, click on create a company page, fill in the info, and that’s it!

The article will tell you how to create a LinkedIn business page so that you can connect with staff, and customers, the similar interests of business partners, etc.

How To Create A Business Page On LinkedIn?

To make create a business page on LinkedIn, you must follow the steps,

• Launch your LinkedIn profile on your desktop.
• Go to the work icon at the top of the screen.

• Click on the create a company page at the bottom.

• Here, go to the company option because you want to make a personal business page.

• Now, you must fill in your company information to set up a page.
• Once you have filled it up, click on create button at the bottom.

• After you click on create button, your page will be created instantly!

Follow these basic steps, and you are done with how to make a business page on LinkedIn.

Remember, you cannot make a company LinkedIn page if you do not have a personal account on LinkedIn. So, ensure to make it before you start with the guidelines!

After making a business page,  make sure you know how to post a job on LinkedIn and the best time to post on it because this can help you to grow your business faster than ever!

Tips To Optimize Your LinkedIn Business Page

Use keywords in your profile description

When making a company page, in the description, try to write at least 3-4 paragraphs talking about your company’s goal, vision, plans, experiences, etc. With this, people will know about your company, and it’s worth more! Moreover, try to use a good search volume keyword in your description twice. This can help your audience find you effortlessly when they use the keyword!

Use hashtags

Adding hashtags here is also a great choice, like every social media platform! You don’t need to do much; use the hashtag symbol with your company’s relevant word. Sometimes, people also try to search for jobs with hashtags. So, if you use it, employees might find your page earlier than others!

Add brand cover

Most, most, and the most significant thing is the brand cover. Yes! You can add your brand cover to the cover page or keep it as a profile picture! Once you do it, it will rivet your business page and show its credibility. You can also use websites to create LinkedIn cover photos.

Add call to action

Whenever you see some advertisements on your phone, you also get the call to action on it like visit the website, sign up, register, learn more, etc. This call to action is added to provoke the consumer so that they can make some effort toward it. And the same thing you have to add to your company page to woke your target audience!

Frequently Asked Questions

Q1. How to create a company page on LinkedIn?

To create a company page on LinkedIn,

• First, visit your personal profile page.
• Go to the work icon at the top; there, you will get an option to create a LinkedIn page; click on it.
• Fill in all the information about your company and click the create button.

Once you click on create button, your page will be created instantly!

Q2. What is the use of a LinkedIn Company Page?

A single LinkedIn company page helps people get job opportunities, improves business networking, creates leads, etc. So, don’t fret because making a LinkedIn company page will always be your wisest choice!

Q3. How to create a company on LinkedIn?

LinkedIn will be a great option if you wanna increase your business’s employees. But, you need to create a company page on LinkedIn, and for that, visit your personal page or dummy profile, and click on the work icon at the top > “create a company page” > fill up all info about the company > create button.

Q4. Is LinkedIn business page free?

You can create a LinkedIn page and use it for free. It does not cost anything like a subscription to start a business page. So, make your page and expand your business.

Q5. What are the benefits of LinkedIn for business?

There are numerous benefits of making a LinkedIn business page like,

• You can increase your staff.
• Improve your business-to-business network.
• Improve your business-to-consumer network.
• You can accumulate leads and find people with the same interest.

Q6. Can I make a LinkedIn business page without personal page?

No, you can not make your LinkedIn company page without personal page. Either use your personal account or a dummy account (avoid using it)if you have any. Using a dummy account is not highly recommended because it doesn’t show the credibility and originality of your page. Real ones are always the best ones!

Conclusion

Now that you know how to create a LinkedIn business page, what are you waiting for?

Wait, wait, before you go, let’s quickly take a rundown of the guideline!

• Open your LinkedIn profile page and go to the work icon at the top.
• Click on create a company page and go to the company option.
• Here, you will be asked for basic information about your company. Kindly put it and click on create button.

Besides this, if you wanna scale up your company’s career, you should also add experiences to your LinkedIn page. Moreover, know the best time to post about your business achievements, events, experience, and partnership info to captivate more people to your business page.